As embarrassing as it is, I’m sure many of us have experienced that moment of awkwardness from having been spotted wearing the exact same thing as someone else. That’s a problem with buying mass produced items – many others out there also own what you have in your closet. On the other hand, if you were to buy something that is handmade, the chances of such an incident occurring would probably be close to none.
Handmade items are one-of-a-kind. Even if an artist decides to make a repetition of a particular design, they are each still unique in their own way. Every technique, effort, thought and care that is put into each piece is what makes handmade items incredibly special.
Apart from this awesome fact, wearing something that is unique can also make you perceive yourself in a similar way.
Most of the time, what you choose to wear is a reflection of your personality and how you want others to perceive you. Studies have shown that what you wear can affect the way you think and feel about yourself, as well as the way you interact with others.
Scientists call this unclothed cognition. According to an article from The New York Times, this term refers to “the effects of clothing on cognitive processes”. Dr. Galinsky, a professor at the Kellogg School of Management at Northwestern University, further explains, “clothes invade the body and brain, putting the wearer into a different psychological state”.
Interesting, isn’t it? So, if what we wear can impact the ways in which we think and behave, does this mean that wearing something that is handmade can potentially make us feel extra special (perhaps even confident) about ourselves?
What are your thoughts on this?